Name
Beyond the Honeymoon: Winning Back Colorado's Cannabis Customer
Date & Time
Friday, September 18, 2026, 1:00 PM - 1:30 PM
Speakers
Kristin McFarland, The Source Marketing Group & Market Like A Badass Podcast
MacKenzie Ziegler, Surfside
Johari Rahim, Social Dispensary
Matthew Shifrin, Pioneer Interests - LOVA Canna Co & Natty Rems
Katie Mattox, SPHEREX
MacKenzie Ziegler, Surfside
Johari Rahim, Social Dispensary
Matthew Shifrin, Pioneer Interests - LOVA Canna Co & Natty Rems
Katie Mattox, SPHEREX
Description
The easy growth is over. Winning today means earning the next visit, not just the first one. This conversation explores how Colorado operators are approaching customer retention, loyalty, and consumer connection in a market where expectations keep changing and yesterday's playbook no longer works.
Session Type
Panel