Name
Worth the Bet: Building a California Company Capital Can't Ignore
Date & Time
Wednesday, October 7, 2026, 10:10 AM - 10:40 AM
Speakers
Rachelle Gordon, GreenState
Joseph Lustberg, Upwise Capital
Tiffany Richardson, Crowe Advisory LLC
Dino Colonna, Chicago Atlantic
Seth Yakatan, Katan Associates, Inc.
Rachelle Gordon Joseph Lustberg Tiffany Richardson Dino Colonna Seth Yakatan
Description

The best time to become an investable company is before capital floods back into the market. As California positions itself for the next chapter of growth, this conversation explores what lenders, investors, and strategic partners will be looking for, and how operators can begin building businesses that stand out long before the next wave of capital arrives.

Session Type
Panel